by Rob O'Byrne | Jun 12, 2020 | Marketing, Sales
In a blog post a long time ago, I promised to share some secrets for perfecting your elevator pitch; that all-important branding message which every management consultant should be able to deliver at a moment’s notice. In this post I’ll begin to deliver on that...
by Rob O'Byrne | Apr 17, 2020 | Marketing, Mentoring
To some consultants, it’s a curse. To others, it’s an opportunity. For new consulting professionals though, scope creep in client projects is something to be aware of early on and to learn how to manage. If you aren’t able to manage scope creep effectively, it will...
by Rob O'Byrne | Mar 20, 2017 | Featured, Marketing, Mentoring, Tips on Consultng
As I’ve mentioned in many previous posts here at the Consulting Business School Blog, to run a successful independent consulting business, you need to be proficient in a range of skills beyond a technical knowledge of your chosen consulting field. Some of...
by Rob O'Byrne | May 17, 2016 | Marketing, Tips on Consultng
If you’ve been following this blog, you’ll know I’m always advocating the need to work on your marketing as an independent consultant. When you are new to the game, this is doubly important, since word of mouth is not the fastest way to acquire new...
by Rob O'Byrne | Dec 14, 2015 | Featured, Marketing
In previous posts on this blog, I’ve frequently mentioned the importance of knowing how to market yourself and your business. One way you can do this is by running occasional webinars to share your expertise and engage with potential customers. Add Value to...
by Rob O'Byrne | Jun 1, 2015 | Marketing, Tips on Consultng
If you’ve been taking a look at my previous posts, you’ll notice I’ve mentioned marketing at least once or twice. I’ve certainly stated that some marketing knowledge is essential if you are to run your own consulting business. But do you really know why you...
